Privacy Policy
How Netbet Casino UK handles your personal data under the UK GDPR and the Data Protection Act 2018.
This Privacy Policy summarises how Netbet Casino UK collects, uses, shares and safeguards your personal data when you register, deposit, play or browse our website. The data controller is Netbet Enterprises Limited, registered at Ewropa Business Centre, Level 3, Suite 704, Office A, Dun Karm Street, Birkirkara, BKR9034, Malta, licensed and regulated in Great Britain by the Gambling Commission (account number 39170).
We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This page is a plain-English overview; the authoritative version is the full Privacy Policy and Cookies Policy published on the official netbet.co.uk website, which take precedence in the event of any conflict.
Last Updated
May 30, 2026
Information We Collect
To open and operate your Netbet account, comply with our Gambling Commission licence conditions, prevent fraud and money laundering and provide our services, we collect several categories of personal data. Some of this is provided directly by you at sign-up or during identity checks; some is generated automatically as you use the site.
Sensitive payment card details are entered into and tokenised by our PCI DSS-compliant payment service providers; Netbet does not store full card numbers on its own systems. Identity documents are reviewed by our internal compliance team and approved KYC verification partners.
Identity & Contact Data
- • Full name, date of birth, gender
- • Residential address and nationality
- • Email address and telephone number
- • Username and account password (hashed)
KYC & Verification Data
- • Passport, driving licence or national ID
- • Proof of address (utility bill, bank statement)
- • Source-of-funds documentation where required
- • Selfie / liveness check images
Financial & Transactional Data
- • Deposit and withdrawal records
- • Payment method and tokenised card data
- • Bonus, wager and balance history
Gameplay, Device & Usage Data
- • Games played, stakes, session length
- • Responsible-gambling controls and limits
- • IP address, device, browser and OS
- • Login times and geolocation signals
How We Use Your Data & Lawful Bases
Under the UK GDPR we may only process your personal data where we have a lawful basis to do so. Different processing activities rely on different bases, and in some cases more than one basis applies at the same time.
Performance of a contract
Opening your account, processing deposits and withdrawals, settling bets and providing customer support are all necessary to perform the User Agreement you enter into with Netbet.
Compliance with a legal obligation
UK gambling, anti-money-laundering, tax and consumer-protection laws require us to verify your identity and age, monitor for suspicious activity, retain transaction records and report to regulators including the Gambling Commission and HMRC.
Legitimate interests
We rely on legitimate interests for fraud prevention, IT and platform security, debugging, network analytics, safer-gambling monitoring and protecting our legal rights, where these are not overridden by your own rights and freedoms.
Consent
Marketing communications by email, SMS, push or post, the use of non-essential cookies and certain personalised offers are processed only on the basis of consent that you have actively given. You can withdraw consent at any time without affecting your account.
We do not sell your personal data. We retain personal data only for as long as is necessary for the purposes set out above, including to meet our regulatory record-keeping obligations as a UK-licensed gambling operator. When data is no longer required it is securely deleted or anonymised.
Who We Share Your Data With
We share personal data only where it is necessary, and always under appropriate contractual and security safeguards. Recipients fall into the following categories:
- Companies within the wider NetBet group that provide platform, hosting, customer support and back-office services.
- Payment service providers, banks and card networks that process deposits, withdrawals and refunds.
- Identity-verification, KYC, age-verification and fraud-screening partners (for example, electronic ID checks against credit reference and public databases).
- Game studios and software suppliers that operate the games you play, where required to deliver the service.
- Regulators and authorities including the UK Gambling Commission, GAMSTOP, HMRC, the police and other law-enforcement bodies, where we are legally required or permitted to disclose.
- Professional advisers such as auditors, lawyers and accountants who are bound by duties of confidentiality.
- Marketing, analytics and advertising partners, where you have given consent through our cookie banner or marketing preferences.
Where personal data is transferred outside the United Kingdom, we rely on adequacy decisions, the UK International Data Transfer Agreement or Addendum to the EU Standard Contractual Clauses, or other safeguards approved under the UK GDPR.
How Long We Keep Your Data
We retain your personal data for as long as is necessary to provide our services to you and to meet the legal, regulatory and accounting obligations that apply to a UK-licensed gambling operator. After your account is closed we may continue to hold certain records for the period required by anti-money-laundering, tax and gambling regulation, after which the data is securely deleted or anonymised.
Specific retention periods for each category of data are set out in the full Privacy Policy on the official netbet.co.uk website. If you would like more detail about how long a particular category of your data is kept, please contact our Data Protection team using the details below.
Cookies & Similar Technologies
Netbet uses cookies, pixels and similar technologies on netbet.co.uk. The first time you visit, our cookie banner asks you to accept, reject or manage non-essential cookies. You can change your choices at any time through the "Cookie settings" link.
Strictly Necessary
Required for the site to work, including login, session management, security, fraud prevention and saving your cookie choices. These cannot be switched off.
Functional / Preferences
Remember your language, region, odds format and other display settings so we can give you a more personalised experience.
Performance / Analytics
Help us understand how players use the site, which pages and games are popular, and where we can improve. Set only with your consent.
Marketing / Advertising
Used by us and selected partners to measure campaigns and show relevant Netbet adverts on other websites. Set only with your consent.
Cookie Notice
Blocking strictly necessary cookies will prevent core features such as logging in and placing bets from working. You can also control cookies through your browser settings.
Your Rights Under the UK GDPR
As a data subject in the United Kingdom you have a number of rights in relation to the personal data we hold about you. You can exercise any of these rights free of charge by contacting our Data Protection team using the details below; we will normally respond within one month.
Right of access
Ask for a copy of the personal data we hold about you and information about how it is processed.
Right to rectification
Have inaccurate or incomplete personal data corrected without undue delay.
Right to erasure
Request deletion of your personal data, subject to records we are legally required to keep as a licensed operator.
Right to restriction
Ask us to limit how we use your data while we investigate a query or complaint.
Right to data portability
Receive certain data in a structured, commonly used, machine-readable format and have it transmitted to another controller.
Right to object
Object to processing based on legitimate interests, including direct marketing and certain profiling.
Withdraw consent
Where processing is based on consent (for example marketing or non-essential cookies), withdraw it at any time without affecting earlier processing.
Automated decisions
Where we use solely automated decision-making with legal or similarly significant effects, you can ask for human review.
Right to complain to the ICO
If you are unhappy with how we have handled your personal data you can lodge a complaint with the Information Commissioner's Office at ico.org.uk or by calling the ICO helpline on 0303 123 1113. We would, however, appreciate the chance to address your concerns first.
Contact Us About Privacy
If you have questions about this Privacy Policy, want to exercise any of your UK GDPR rights or need to report a data-protection concern, you can contact the data controller and our Data Protection Officer using the details below. We aim to respond to privacy requests within one month, as required by the UK GDPR.
For urgent security incidents or suspected data breaches affecting your account, please also contact UK customer support straight away via live chat so we can investigate without delay.
Data Controller & DPO Contact
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